Numbers. Sales. Rankings. That’s all anyone seems to care about when it comes to books. Is your book a bestseller? No? Then you might as well forget it and go home. If you’re like many business authors you’re probably assuming your book needs to get that elusive ‘bestseller’ status to be a success. And that can feel pretty daunting. Far easier not to start in case you don’t sell thousands of copies when it’s finally done. It’s enough to make even the boldest entrepreneur feel worried and inadequate. But what if I was to tell you that writing a bestselling
You sit down to write your business book and check over what you did last week. Ugh. The words don’t seem to mean anything – it’s a jumble of thoughts splattered across the screen. Who the heck would read this? What’s more, you’re sure there’s a spelling mistake over there, and wonder if you should use a comma to split up the second sentence, or even start a whole new paragraph. You cast your mind back to that book writing webinar you watched a while back. There was something about needing a great outline in order to create a brilliant book.